New campaign Proraso kicks off
Proraso, a male product par excellence, steps into sport and becomes official supplier for the famous and celebrated Benetton Rugby and Benetton Basket teams.
To support Proraso sponsorship, Adverperformance has realized a new press campaign running on sports newspapers La gazzetta dello sport and Corriere dello Sport. Photographer Stefano Silvestri realized the visual featuring the group of Benetton Teams athletes with lathered up and ready for the razor faces.